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Social Media Intake Form
WELCOME TO RRR CREATIVE
CLIENT QUESTIONNAIRE FOR SOCIAL MEDIA SERVICES
YOUR AUDIENCE PERSONA
How would you describe your target audience(s)?
What are the top keywords or phrases that come to mind when you think of promoting your personal brand online?
Have you seen any particular hashtags being used in your industry that you think might apply to your audience?
Are you already familiar with any active social media groups on any platform where your audience is hanging out?
YOUR SOCIAL MEDIA PRESENCE
Which social media platforms do you currently have a profile with? Share your existing profile links below:
Which additional social media platforms would you like to build a presence on in the future?
Which TWO social media platforms do you consider top priority for reaching your target audience?
Any particular reason for those two?
YOUR SOCIAL MEDIA PROFILES
Your Profile Name:
Your primary website URL:
http://
Will your profile photo in social media be:
A photo of you (if so, let’s discuss which one and use cross all platforms)
Your business logo
Does your logo need to be adapted for use in square social media profile images?
Yes
No
Do you have a profile description prepared for use on your social media profiles?
Yes? Paste it in the next question:
No? Please create one for me.
If you answered yes to the previous question, please share the necessary information below.
YOUR SOCIAL MEDIA DESIGN
Do you have set colors for your brand?
Yes? Share the hex codes for your color palette in the next question:
Yes, but you’re not sure about the hex codes? Where is a good web page to take a look at those colors? Please add the link in the next question:
No, I need to come up with a color scheme.
If you answered yes to the previous question, please share the necessary information below.
Do you have set fonts for your brand?
Yes, list the names in the next question:
No, I need to decide on fonts (if needed)
If you answered yes to the previous question, please share the necessary information below.
Have you seen any examples of social media profile designs you love? Link them here:
YOUR CONTENT
What’s the content you’re currently creating within your brand? Highlight or check each one that you’re publishing, on any frequency:
Blog Posts
Email Marketing – Newsletters
Email Marketing – Autoresponders or Campaigns
Videos
Webinars
Podcast Episodes
Slide Deck Presentations
Infographics
Quote Graphics
Other
What frequency are you publishing that content on at the moment?
Do you have a free opt-in offer or lead magnet that you’re using to build your list?
Yes. Link us to the landing page where people sign up for it in the next question:
No. Any ideas brewing for a free offer that we can help you get off the ground? Jot a couple of notes in the next question:
Please provide the necessary information regarding the previous question, below.
What are the key products, programs, or services you offer (if applicable)? Link to sales pages, e-commerce store, or service description:
Is there anything additional you’re planning to launch in the near future? Yes? Share the deets below:
CONTENT CURATED FROM OTHERS
Do you already have a list of blogs or social profiles that you’d love to share content from on your social media? Share the individual links or a doc link right here:
Do you regularly (or plan to) promote anyone else’s offerings as part of your business strategy? (for example, as an affiliate)? Share the deets below:
SOCIAL MEDIA ENGAGEMENT
How much time do you personally spend each day interacting with your audience on social media (responding to comments, liking and commenting on others’ posts, watching others’ stories)?
How much time and/or budget can you invest in proactive targeted outreach and networking on social media? (Hint: This is the secret sauce of building a social media presence when you’re starting from scratch.)
Who will respond to audience outreach that come in through social media comments and private messages?
I will respond to outreach personally.
I would like to discuss a community management add on with the team
SOCIAL MEDIA AMPLIFICATION
Have you experimented with paid social media advertising or promoted posts on any platform?
Yes? What was the ad all about, and how did you go with the results?
Thank you!
